Posture Concept (starting point): deliver good life by technology
Market Concept (external): joint research and development with customers to create a win-win ON.1 market.
System Concept (internal to): altruism symbiosis, achieving double harvest of spirit and material
Social Philosophy (end point): educating people for good and benefiting society
NiZing's Vision: become a world famous brand in China and win glory for the nation.
Three and 12 diurnal equations:
1. Personality charm = morality * character (morality is good)
2. The essence of person is pursuing growth and development and pursuing mutual trust.
3. Success equation = idea. Personality * effort * capacity
4. Fortune formula = time = sweat and merit.
5. Origin = Society * human * nature
6. Brand power = popularity * recognition * trust degree
7. Work outcome equation = thinking mode * passion * ability
8. Ability equation = posture * consciousness * action force x
9. Business SBU= customer, customer demand characteristics * format characteristics * commodity force characteristics
10. Operation = policy * system (employees' daily activities consist of these two parts. )
11. Business policy = (market policy * institutional policy * factor Policy) * corporate culture policy
Market policy = customer policy * format policy * commodity force policy
Institutional policy = Organization Policy * system policy * personnel policy
Factor policy = capital policy * talent policy * Know-how policy * information policy
4. corporate culture = common values * common way of thinking * common way of action.
12 system = Organization * system * personnel
Six Endeavors (Basic principles)
1. High goal pursuit
2. The determination to achieve a clear goal
3. True courage - faith, vow, action
4. Full of morale at any time
5. Originality management - continuous innovation, day by day refinement, today is better than yesterday.
6. Solid efforts to accumulate